Nekotin program: Digital companion for nicotine cessation

You get a companion to stop nicotining.

TL;DR Credible professional support significantly increases the likelihood of quitting.

We often hear stories of people who, after years of use, suddenly decided to quit nicotining – and never went back. Based on these stories, it might seem like all you need is strong willpower to succeed.

These stories do exist, but rarely. In most cases, stopping the use of the substance is a serious challenge. Without help, about 13% of people succeed in quitting long-term.1

The good news is that various forms of behavioral counseling, medical advice and nicotine cessation medications, as well as digital support services,can all help2! When used alone or in combination, these tools can increase the success rate of quitting by up to 83%.3

You can get trusted support from your family doctor, a specialist, a psychologist, a psychiatrist, or through our services at Nekotin.

Professional, digital, anonymous support. With humanity.

Nekotin quitter journey illustration
Join the program

It's a challenge to stop nicotining.

We give you the most effective tools so you can help yourself throughout the way.

You'll be set in the right direction

You'll be set in the right direction

During the registration process, we assess your habits and guide you through creating your personalized Quit Plan with the help of educational videos. We'll send it to you via email.

You can get peer support

You can get peer support

Inside the Nekotin Quitters' Circle, you'll connect for free with others who are currently stopping nicotining, those who've already quit, and professionals who support the process.

You'll use credible knowledge

You'll use credible knowledge

No more myths and gimmicks. Through our Education Modules, you'll learn organized knowledge and practical techniques. Everything is explained clearly and simply. Everything includes clear references for easy fact-checking. We also have a workbook!

You'll know whether medications could help you.

You'll know whether medications could help you.

We'll briefly explain how these nicotine replacement and other quitting medications work and show you where to find free support to access these therapies.

Emese hand-illustrated avatar

Emese, your digital companion, will be with you.

Written by us. Digital, but AI-free.

Your compass

Your compass

Actively helps you navigate your quitting journey.

Reasons to celebrate

Reasons to celebrate

Tracks your progress and sends you updates on your achievements.

To-the-point help

To-the-point help

Supports you with short daily messages, tips, and motivation.

Up-to-date with yourself

Up-to-date with yourself

Several times a year, helps you reflect on your quitting strategy.

Guided group quitting session illustration
Soon:

Join Guided Group Sessions

A few steps, to quit for good.

1

Registration and Quit Planner

After registering and filling out a short survey about your current nicotine use, we'll guide you through creating your personal quitting plan with the help of educational videos.

2

Quitting Plan and Joining the Nekotin Quitting Community

We will send you a personalized plan. After you review it, you can join the community.

3

Prepare to stop

You'll go through our educational content, which includes a lot of practical tools and some theory to help you get ready for the change.

4

Form a Small Group (Optional)

Within our community, you can choose to form a small group of 4–5 people to support each other throughout the quitting process. (Recommended, but not required.)

5

Invite Supporters (Optional)

Ask your close ones to join the Nekotin Companion Program so they can help you along your quitting journey. (Recommended, but not required.)

6

Quit Nicotining

On your chosen STOP day, with the support of the Community and our services, you quit nicotine on your own terms.

7

Help Others Quit Too (Optional)

Eventually, you can join our alumni program and support others in their journey to quit. (Recommended, but not required.)

Nekotin quit program illustration

Join the Nekotin Quit Program!

Emese Care is currently available through partner organizations and by application. Enter your work email and we'll tell you how to get your invite code.

Check your eligibility

Enter your work email and we'll tell you how you can get access to Emese Care's programs.

Without support, only 13% of quit attempts succeed long-term.1 Nicotine dependence has both behavioral and biological components. Willpower is important but not enough in most cases.

Behavioral counseling, cessation medications, and digital support can increase the odds of quitting successfully by up to 83%,2 individually or combined. The Nekotin program addresses all three.

Nekotin is Emese Care's digital nicotine cessation program. You get a personalized quit plan, evidence-based educational content, and access to the Nekotin Quitters Circle — a community of people quitting alongside you, plus experts.

You can request access to the program through your employer.

Emese is a digital companion character written by specialists. Not AI. She sends short daily messages to guide you through the quitting process, tracks your progress, and continuously helps you review your strategy.

Your eligibility is verified during registration, but you remain anonymous on the platform. You can use any name and a private email address after verification. Emese Care handles data in a GDPR-compliant way and does not share health data with anyone.

No, but it can help in certain cases. The Nekotin program explains how nicotine replacement and other cessation aids work, and shows you where to get free professional guidance (from a GP or specialist) on whether medication is right for you.

Nekotin supports quitting all nicotine products. Cigarettes, vaping, snus, heated tobacco, and nicotine pouches are all covered. The underlying mechanism of nicotine dependence is similar in most cases regardless of how nicotine is consumed. The program content and quit plan are designed accordingly.

Yes. The Nekotin program is available to adults aged 18 and over. You will be asked to confirm this during registration.

Sources

Last reviewed: March 2026
  1. 1.U.S. Department of Health and Human Services. (2020) Smoking Cessation. A Report of the Surgeon General. Atlanta, GA: U.S. Department of Health and Human Services, Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office on Smoking and Health. https://www.hhs.gov/sites/default/files/2020-cessation-sgr-full-report.pdf
  2. 2.World Health Organization. (2024). WHO clinical treatment guideline for tobacco cessation in adults. Geneva: World Health Organization. https://www.who.int/publications/i/item/9789240096431
  3. 3.World Health Organization. (2024). WHO clinical treatment guideline for tobacco cessation in adults. Geneva: World Health Organization. https://www.who.int/publications/i/item/9789240096431
  4. 4.Park, E. W., Tudiver, F., Schultz, J. K. & Campbell, T. (2004). Does enhancing partner support and interaction improve smoking cessation? A meta-analysis. Annals of Family Medicine, 2(2), 170–174.
  5. 5.Yuan, P., Westmaas, J. L., Thrul, J., Toussaert, S., Hilton, J. F. & White, J. S. (2023). Effectiveness of Peer-Support Interventions for Smoking Cessation: A Systematic Review and Meta-analysis. Nicotine & Tobacco Research, 25(9), 1515–1524.
  6. 6.Urbán, R. (2007). A dohányzás egészségpszichológiája. Nyitott Könyvműhely.
  7. 7.Prochaska, J. O. & DiClemente, C. C. (1994). The transtheoretical approach: crossing traditional boundaries of therapy. Krieger Pub.
  8. 8.Fidanci, I., Ozturk, O. & Unal, M. (2017). Transtheoretic model in smoking cessation. Journal of Experimental and Clinical Medicine. 34(1), 9–13.